Call for Papers

 

The 3rd International Conference on Business (ICB) 2019

Theme: Sustainable Business Development in the Connected Age

From 5-6th November 2019 at Ho Chi Minh City Open University, Vietnam

Dear Sir/Madam,

We would like to invite you to the 3rd International Conference on Business (ICB) 2019, organized by Ho Chi Minh City Open University (HCMC-OU), in conjunction with the United Nations Industrial Development Organization (UNIDO), Berlin School of Economics and Law (Germany), University of Rouen (France), University of Paris 13 (France), International Association of Sustainable Tourism Management (AIMTD), Solvay Brussels School of Economics and Management (Belgium), and University of International Studies of Rome (Italia).

ICB 2019 will bring together leading academic researchers, scholars and practitioners to an interesting knowledge sharing and exchange event which covers a wide spectrum of scholarships of Sustainable Business Development in the Connected Age.

ICB 2019 welcomes papers across Marketing, Customer Behavior, Integrated Marketing Communications, Entrepreneurship, Management, International Business, Human Resources, Tourism Management, Information System, Finance disciplines focusing on (but not limited to) the following sub-themes:

  • Marketing Strategy for Enterprises, Entrepreneurship and Sustainable Development
  • Customer Behavior and Marketing Research
  • Integrated Marketing Communications for Entrepreneurship and Sustainable Development
  • Public Relations, Advertising, Brand Management and Entrepreneurship
  • Pedagogy for Innovation and Entrepreneurship
  • Innovation and Entrepreneurship Challenges in Emerging Markets/Economies
  • Developing Innovation and Entrepreneurship Ecosystems
  • Sustainable Development for Business and Economics
  • Innovation, Entrepreneurship and Sustainable Development
  • Information and Communication Technology and Innovation
  • Cross-Cultural Understanding for Marketing and Entrepreneurship
  • Marketing and Innovation, Sustainability
  • Heritage Tourism and Sustainable Development
  • Finance and Sustainable Development

FORMAT

Abstract: Maximum of two pages (including references).

Full paper: Maximum length 10,000 words (including references) relevant to the thematic areas of the Conference, indicating clearly:

  • Introduction
  • Background and/or Conceptual Model
  • Methodology
  • Results and/or Discussion
  • Implications for Theory and Practice

Normal sessions are structured with 15 minutes presentations and 10 minutes discussions of papers.

Roundtable panels with well-known and
well-established researchers, practitioners and journal editors will debate trends in the field both regarding publication and research approaches. Conference participants will be invited to participate in the panel debates with comments and questions.

PUBLICATIONS

All accepted papers will be presented at the conference and published in the conference’s proceedingsA selection of full papers will be invited for publication in:

  • Australasian Marketing Journal (Scopus, ESCI-indexed), the official Australia and New Zealand Marketing Academy.
  • Journal of Small Business & Entrepreneurship (Scopus-indexed), the Canadian Council for Small Business and Entrepreneurship.
  • Journal of Science (Vietnam’s State Council for Professor Title list), HCMC-OU.

KEYNOTE SPEAKERS

  1. Assoc. Prof. Nguyen Minh Ha, Rector, HCMC Open University
  2. Ms. Cao Thi Ngoc Dung, Chairwoman, HAWEE and PNJ
  3. Prof. Dr. Carsten Baumgarth, Berlin School of Economics and Law, Germany
  4. Assoc. Prof. Dr. Ngo Viet Liem, UNSW Sydney, Editor-in-Chief, Australasian Marketing Journal
  5. Mr. Florian J. Beranek, UNIDO Lead Expert Societal Responsibility and Responsible Business Conduct RBC

IMPORTANT DATES

Abstract submission: 10th April 2019

Abstract acceptance: 10th June 2019

Full paper submission extension: 30th August 2019

Full paper acceptance: 20th September 2019

Conference: 5-6th November 2019

CONFERENCE FEE

Free of charge

FURTHER INFORMATION

Website: http://icb2019.ou.edu.vn

Email: icb@ou.edu.vn
 

SCIENTIFIC COMMITTEE

  1. Assoc. Prof. Nguyen Minh Ha, Rector, Ho Chi Minh City Open University
  2. Assoc. Prof. Trinh Thuy Anh, Ho Chi Minh City Open University
  3. Prof. Carsten Baumgarth, Berlin School of Economics and Law, Germany
  4. Assoc. Prof. Ngo Viet Liem, UNSW Sydney, Editor-in-Chief, Australasian Marketing Journal
  5. Assoc. Prof. Thai Thi Thanh Mai, HEC Montréal, Canada, Editor-in-Chief, Journal of Small Business & Entrepreneurship
  6. Prof. Beniamino Milioto, University of International Studies of Rome, Italia
  7. Prof. Erick Leroux, Director of Master Marketing program, University Paris 13, France
  8. Prof. Tran Thi Anh Dao, University of Rouen, France
  9. Dr. Le Thai Thuong Quan, Ho Chi Minh City Open University
  10. Assoc. Prof. Nguyen Dinh Tho, University of Economics Ho Chi Minh City
  11. Assoc. Prof. Le Nguyen Hau, University of Technology, Ho Chi Minh City National University
  12. Assoc. Prof. Tran Tien Khoa, International University, Ho Chi Minh City National University
  13. Dr. Nguyen Quang Trung, RMIT University, Vietnam
  14. Dr. Vo Hong Duc, The Australian Energy Regulator, Australia
  15. Assoc. Prof. Nguyen Minh Kieu, Ho Chi Minh City Open University
  16. Assoc. Prof. Hoang Thi Phuong Thao, Ho Chi Minh City Open University
  17. Dr. Nguyen Hoang Sinh, Ho Chi Minh City Open University
  18. Dr. Nguyen The Khai, Ho Chi Minh City Open University
  19. Dr. Ha Thi Thuy Duong, Ho Chi Minh City Open University
  20. Dr. Cao Minh Tri, Ho Chi Minh City Open University
  21. Dr. Hoang Dinh Thao Vy, Ho Chi Minh City Open University
  22. Dr. Do Thanh Luu, Ho Chi Minh City Open University
  23. Prof. Aziz Hmioui, National School of Commerce and Management, Sidi Mohammed Ben Abdellah University, Morocco
  24. Dr. Pham Ha, Ho Chi Minh City Open University
  25. Prof. Yann Rival, French Polynesia University, France

 

ORGANIZED BY

  1. Ho Chi Minh City Open University (HCMC-OU), Vietnam
  2. Berlin School of Economics and Law (BSEL), Germany
  3. University of Rouen, France
  4. University of Paris 13, France
  5. International Association of Sustainable Tourism Management (AIMTD), France
  6. University of International Studies of Rome - UNINT, Italia
  7. Solvay Brussels School of Economics and Management, Belgium
  8. The United Nations Industrial Development Organization (UNIDO)
  9. Global Reporting Initiative (GRI)
  10. Ho Chi Minh City Association for Women Executives and Entrepreneurs (HAWEE)
  11. National Advisory Council for Entrepreneurship in the South

HONORARY CHAIRS

  1. Assoc. Prof. Nguyen Minh Ha, Rector, HCMC-OU
  2. Assoc. Prof. Vu Huu Duc, Vice Rector, HCMC-OU
  3. Prof. Andreas Zaby, Berlin School of Economics and Law, Germany
  4. Prof. Tran Thi Anh Dao, University of Rouen, France
  5. Madam Cao Thi Ngoc Dung, Chairwoman, HAWEE and PNJ

Dr. Patrick Jean Gilabrt, UNIDO Vietnam